Urchin 6: Features

Make More Money with Urchin

Get real leads. Convert them to customers. Watch your sales skyrocket.

  • ROI analysis: Buy the keywords that convert. Cut those that don't.
  • Goal Conversion: Verify conversion to purchase or any other goal
  • A/B Testing: Test content and go with what works
  • Click Fraud: Identify and take action against click fraud
  • Day Parts: Don't waste money when your audience is away
  • Compare: Marketing campaigns, adverstising channels, e-mail blasts, search engines, specific keywords, organic searches, and more

Look Good with Urchin

Drive your points home with powerful persuasion of hard numbers and superior graphics.

You want to be known for professionalism and accuracy. You need to back up your decisions with compelling data that everyone on your team understands. Urchin 6 reports essential metrics, including conversion rates and ROI, for all of your online marketing campaigns—all in editable, resizable, gorgeous color.
  • Best Interface: Interactive, powerful and easy-to-use
  • Business Ready Graphics: Simply paste Urchin's stunning graphics into your presentation and reports
  • Tailor the Data: Filter out irrelevant or undesirable data – Urchin's reports update instantly
  • Easy Export: Directly export Urchin's data to Word, Excel, or other applications

Simplify with Urchin

Spend less time getting data and more time getting results!

If you currently analyze marketing spending and cost data from multiple sources, you know it's a time-consuming and error-prone process. Urchin is designed as a complete solution so you can focus on implementing results instead of collecting data.
  • Centralized Marketing Command Center: Consolidate all your marketing analystis in one place – e-mail blasts, search engine keywords, banner ads, and even offline marketing initiatives – with centralized, one-stop reporting
  • No Spreadsheets: Urchin imports all of your search engine spending and e-commerce revenue data
  • Analyze Entire Campaigns: Keyword spending, e-commerce revenue data, lead generation, and ROI all in one place
  • Easy to Implement: Urchin is fast, scalable and easy to install

Urchin 6 Pricing

  • One-time license fee: $2,995 for 1000 profiles. Includes the base module, load balancing, profile packs, e-commerce and campaign tracking.
  • Support: $599/year for 1000 Profiles
  • Hosting companies: please call Leslie at 713-465-8039 for pricing details.
  • Supported Platforms: Windows 2003 Server, Windows XP, Windows 2000, Linux (kernel 2.4 and 2.6), FreeBsd 6
  • Supported Databases: MySQl 4 and 5, PostgreSQL5
  • Supported Webservers: Apache (all platforms) and IIS (Windows only)

Urchin 6.602 New Features:

  • One-Click Installer
  • GeoDB Optimized Load
  •  External Authentication (LDAP)
  • Updated Zip/Unzip Utility
  • New Urchin "Home" Page
  • Sorting in Marketing Summary Dashboard
  • Deep Integration with Google Adwords including: Budget Alerts, Keyword Generation Tool, Direct Links to Adwords, Urchin Tag Manager, and Adwords Optimizer
  • New Reports: Time On Site, Performance Comparison, and CPC Structure
  • Data Export API
  • Automated CPC Data Import from Yahoo! Search Marketing (YSM)
For all the details and information about the new version of Urchin, visit our Help Center.
Customers with our FSR Advanced Annual Tech Support, please email support@fsrsolutions.com or call 713-465-8039 for fastest service.

fsr in the community

FSR provides software solutions and support to a variety of businesses in your community. 
Contact us today to see how we can help you in your business. 713-465-8039 or leslie@fsrsolutions.com.
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